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Monday, May 6 • 10:00am - 10:45am
The Future of Omnichannel Communication: Breaking Barriers and Enhancing Customer Engagement

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  • Explore challenges hindering the adoption of true omnichannel communication 
  • Understand the importance of data analytics in shaping customer engagement models and strategies to analyze customer data more effectively 
  • Identify methods to streamline content development for diverse channels and ensure it is adaptable and effective across various platforms 
  • Examine how to develop a strategic plan for enhancing customer journey experiences 
Moderators
avatar for Heather Abourjaily

Heather Abourjaily

Head of Global Scientific Communications, Rocket Pharmaceuticals
Dr. Abourjaily is an experienced Scientific Communications leader with over 20 years of progressively increasing responsibilities in the biopharmaceutical industry.  Her global scientific communication roles have encompassed Strategic Scientific Communications, Publications, Medical... Read More →

Speakers
avatar for Divyesh (Div) Khetia

Divyesh (Div) Khetia

Vice President, Head of Medical Affairs Channel Excellence, Pfizer
avatar for Donnie Wooten Jr. Pharm.D.

Donnie Wooten Jr. Pharm.D.

Global Head Strategic Medical Content & Omnichannel, Organon
avatar for Stephanie Otis

Stephanie Otis

Vice President of US Medical Affairs, Ferring Pharmaceuticals
Stephanie Otis is the Vice President of US Medical Affairs at Ferring Pharmaceuticals.  In her role, she is responsible for driving strategies that contribute to medical excellence and scientific leadership, bringing life changing therapies to help people build families and live... Read More →

Monday May 6, 2024 10:00am - 10:45am EDT
Newport III
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