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Tuesday, May 7 • 3:00pm - 3:30pm
Agile Scientific Communications in Medical Affairs: From Pandemic Pressure to Generative AI

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  • Understand real-time communication demands and the importance for MSLs to navigate the flood of information in real-time to stay abreast of new findings and developments to ensure timely and accurate communication with stakeholders
  • Discover how strategic enablement of agile messaging and content creation enhances responsiveness in medical communication and strategies to adapt messaging rapidly to evolving circumstances, ensuring relevance and credibility in dynamic environments
  • Explore innovative strategies for launching a digital scientific communication platform and developing custom GPTs and discuss how these technologies ease the burden of content creation, enabling MSLs to focus on high-value activities and enhance efficiency
Speakers
avatar for Rachel Kennedy, Ph.D.

Rachel Kennedy, Ph.D.

Senior Director, Head of Scientific Communications, Moderna
Rachel is a trained Neuroimmunologist (Post-Doc Columbia University, PhD GSBSE Maine) who joined industry as an MSL supporting Multiple Sclerosis in NYC and later Boston. She has been in various global medical roles over the past 5 years, including Chief of Staff to the CMO, Strategy... Read More →
avatar for Mary Bausch-Jurken, Ph.D.

Mary Bausch-Jurken, Ph.D.

Global Scientific Communications Lead COVID-19, Moderna
Mary has a PhD in Cellular biology and a Masters degree in clinical and translational science (Medical College of Wisconsin.) After years in academia working in clinical immunology, Mary entered industry as an MSL. After working in pulmonary, cardiovascular and rare disease, she came... Read More →

Tuesday May 7, 2024 3:00pm - 3:30pm EDT
Newport I
  Track: Medical Communications