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Wednesday, May 8 • 9:00am - 10:30am
Morning Workshop B- Cracking the Code: Strategies for Communicating the Impact of Medical Affairs

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  • Gain clarity on how to effectively define and measure the impact of Medical Affairs activities using an impact model and directed insights framework.
  • Understand the importance of translating your medical plan into an actionable scientific narrative that highlights the value of Medical Affairs efforts.
  • Practice professional tips for utilizing digital tools and data visualization techniques to communicate the impact of Medical Affairs in a clear insights-to-action report.
Speakers
avatar for Renu Juneja, Ph.D.

Renu Juneja, Ph.D.

Head, Scientific Evidence & Communications, Oncology US Medical Affairs, Johnson & Johnson
avatar for Linda Traylor, Ph.D.

Linda Traylor, Ph.D.

Vice President, Head of Medical Excellence, Acceleration Point
Dr. Traylor is a highly respected leader in medical affairs, with 25 years of experience. She earned her Ph.D. from the University of Arkansas and completed her post-doctoral fellowship at Duke University. Throughout her career, she has held positions as a Medical Science Liaison... Read More →

Wednesday May 8, 2024 9:00am - 10:30am EDT
Newport II
  Workshop: Morning