Fierce Medical Affairs Strategic Summit 2024

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8:00am EDT

Registration and Networking Breakfast

9:00am EDT

Chairperson’s Opening Remarks Newport III Track Chairperson's Opening Remarks Newport I Track Chairperson’s Opening Remarks Newport II

9:15am EDT

Keynote: Synergizing Strategies: Uniting Medical Affairs Through Language and Vision Newport III Keynote: Mapping the Medical Communication Landscape: Strategies for Seamless Collaboration from Pipeline to Launch Newport I Keynote: Recognizing Your Impact in Field Medical: Learnings from Big Pharma and a Start-Up Environment Newport II

9:45am EDT

Charting the Future: The Intersection of Technology and the Evolving Landscape in Medical Affairs Newport III Harnessing Data: A Prescription for Effective Medical Communications Newport I Strategic Field Medical Engagement: Building a Robust Plan for Successful Launch in Medical Affairs Newport II

10:30am EDT

Networking Break

11:00am EDT

Building Out Your Medical Affairs Team: How Early is Too Early? Newport III Plain Language and Patient-Centric Communication: The Importance of the Patient Voice Newport I Empowering Your Field Medical Team: Strategies for Optimizing in the Omnichannel Era Newport II

11:45am EDT

Leveraging Foundational Analytics Platforms to Demonstrate Medical Affairs Impact Newport III The Science Behind Emotions Newport I From Insights to Impact: The Power of Thought Leader Liaisons and Medical Science Liaisons in Compliant Collaboration for Meaningful Customer Engagement Newport II

12:15pm EDT

Networking Lunch

1:15pm EDT

Unlocking the Power of Real-World Evidence to Pave the Way for Better Patient Outcomes Newport III The Digital Renaissance of Scientific Communication: Embracing Technological Breakthroughs Newport I Business is Not a Dirty Word for MSL’s Newport II

2:00pm EDT

The Pivotal Role in Ensuring Access to Innovative Products: New Normal for Medical Affairs Transformative Applications of Generative AI Analytics: Optimizing Next Best Actions and Assessing Medical Team Impact Newport I Mastering Collaboration: Strategies for Championing Thought Leader Engagement Newport II

2:30pm EDT

Networking Break

3:00pm EDT

Operating with Impact: Topical Transformation Dilemmas and Decisions Newport III Agile Scientific Communications in Medical Affairs: From Pandemic Pressure to Generative AI Newport I Building Medical Capabilities by Design Newport II

3:30pm EDT

Patient-Centric Initiatives: Empowering Patients and Rebuilding Trust in Medical Affairs Newport III The Many Languages of Med Affairs: How Communicating Well with Diverse Audiences Drives Success Newport I Pioneers in Medical Affairs: Beyond Traditional MSL Roles Newport II

4:15pm EDT

Track Chairperson’s Closing Remarks Track Chairperson's Closing Remarks Track Chairperson's Closing Remarks

4:30pm EDT

Conference Concludes